Promotional material: Poster

For our poster, I have been thinking of different ways we could present our information for the consumer.

As the poster is going to create a 'pathway' up to our Pop Up, I want it to be eye catching, interesting and slightly unusual, in order to convey our theme within the store.

So I have come up with the idea whereby our poster is in the form of a keyhole. 

Heres some examples of my inspiration

I like the idea of giving the consumer a preview of our pop up on the poster, from the viewpoint of 'through the keyhole'.

Clare

Location of Promotion

Here are some pictures that I have taken of the location of our Pop Up store and also where we are planning to position the Bell Boy to hand out the invitations (keys)

Clare

The Pop Up Shop.

Here is the final design of the pop up shop. In place inside the gallery space.  It has had to be changed slightly from the original design as we have to leave access to the doors already within the space.  Therefore we have to section off the part which will be out pop up shop.

Key

Light Red - Existing walls

Dark Red - Pop Up walls

Light Green - Existing Doors

Dark Green - Pop Up doors





Caroline

Model.

Here are the photos of the to-scale model with the beginnings of the furniture and decor.


Caroline 

Beginnings of the models.

Here are the few beginning models I did to test out whether it would work or not.    

This is also a way in which we could make the final 'furniture' if our pop-up shop was chosen to be the actual show.   As this would use up the excess cardboard that Nigel has for us to use.

Caroline

Gradient

Here is the desk with added colour and gradient to make it more realistic.

I added in the bellboy i made earlier to show how it will all look when it is finished.

To finish it i need to added in the hanging keys in the background and maybe add a logo to the front? and a bell or maybe a plant or lamp to the actual desk to make it less plain

Rachel

Promotion desk

This is the start of the making of the promotional desk on illustrator, here is the basic layout.

Rachel